Cape Town is a city with no end to its creative talent. No Bad Days, Via Wax and Pina Jewels are three local businesses that have triumphed in the retail market through a studio-art definition of fashion, cake design and home decor.
Meet the entrepreneurs behind the brands.
Emma: No Bad Days
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No Bad Days is a custom lunchbox cake business started by Emma in May 2021.
Emma grew up in a food-loving household and has always enjoyed cooking and baking with her grandmother. When she was inspired by Korean bakeries that created custom lunchbox cakes decorated with adorable designs, an opportunity arose from her love of baking to coincide with her natural creative talent.
Instagram / @nobaddays.za
Emma found that the market for lunchbox cakes in Cape Town was completely untapped, and so began her business.
No Bad Days’ cakes are not only beautifully decorated and super delicious, but clients can custom order them with instructions regarding how Emma should decorate them. It’s the perfect way to spoil friends, family, or even yourself with unique celebratory treats.
Instagram / @nobaddays.za
No Bad Days opens “slots” for each month at the end of the month before. Customers can place their order via the link in the Instagram bio. The cakes are customisable, available in three different price ranges depending on the design, and packaged in a burger box.
No Bad Day lunchbox cakes are perfect for birthdays, graduations, anniversaries or just because!
- Contact: [email protected]
- Order via Instagram: @nobaddays
Nathalie and Làura: Via Wax
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Nathalie and Làura, two sisters based in Cape Town, founded Via Wax in August 2020.
Làura is an artist, and Nathalie is a curator; both are born of a crafty Italian mother who handed down her creative flair.
Instagram / @via.wax
Through a series of lucky events and well-timed gestures, Nathalie and Làura created something they never thought they would. A little candle business with a whole lot of heart and drive.
Instagram / @via.wax
Being born at a time when candles were a popular form of house decor, Via Wax’s founders learned to appreciate designers who make something different. And that’s what they’ve aspired to be.
Via Wax creates candles that look like they belong more in a contemporary sculpture gallery than on a mantlepiece.
Instagram / @via.wax
- Website: viawaxstudio.com
- Instagram: @via.wax
Courteney: Pina Jewels
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Courteney Krauss is the founder and creator of Pina Jewels.
Her daisy earrings, block rings and resin masterpieces can be seen on every second Capetonian and were even picked up by Moda Operandi, taking her designs global.
Courteney started Pina because she was interested in how versatile and useful resin was as a material.
Instagram / @pinajewels_
Pina Jewels quickly became South Africa’s must-have accessory after taking Cape Town by storm with its flowery designs, metallic hoops and vibrantly coloured chunky rings.
Instagram / @pinajewels_
As new collections are envisioned by Courteney’s teeming creativity, Pina Jewel’s assortment of shapes and colours continues to grow.
Instagram / @pinajewels_
- Find them: We Are Egg | AKJP STUDIO | Superbalist | Strangers Club
- Website: pinajewel.com
- Contact: Contact form
Written by: Sarah Du Toit
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Feature Image: No Bad Days / Facebook
